Why this product
Weekly intensive hydration treatment that delivers salon-level moisture in 20 minutes.
What it does: Intensive hydration boost for dehydrated skin with sheet mask delivery system.
Skin types: dry, dehydrated, sensitive, all skin types.
vs SK-II: $12 vs $35. Delivers the same intensive hydration as SK-II masks at a fraction of the cost, with innovative bio-cellulose material for better adherence.
Consistently rated Holy Grail across an estimated 712+ community discussions on r/AsianBeauty. Most common praise: these masks are a godsend for my dehydrated skin. The bio-cellulose material feels so luxurious and the results are instant.
Weekly mask step
Step 6 in your routine. Sign in to add it.
Where in your routine
Why this step exists in K-beauty
Sheet masking is a cornerstone of Asian skincare, providing concentrated actives in an occlusive delivery system for maximum penetration.
How to use
Key ingredients
Details
Western equivalent
SK-II
Facial Treatment Mask
$35
Delivers the same intensive hydration as SK-II masks at a fraction of the cost, with innovative bio-cellulose material for better adherence.
The bottom line
My Beauty Diary Hyaluronic Acid Ultra Moisturizing Mask is a weekly mask that costs $12 for 10 masks. The Western equivalent (SK-II) runs $35 — you save 66%. Best for dry, dehydrated, sensitive, all skin types skin.