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Anua Heartleaf 77% Soothing Toner
🇰🇷 Seoul, Korea
Anua

Heartleaf 77% Soothing Toner

$18vs $34 Thayers

250ml

Why this product

Redness-prone, irritated, or acne-prone skin. The #1 trending K-beauty toner in 2025-2026.

01

What it does: Toner step. Balances pH and preps skin for essences and serums that follow.

02

Skin types: All, especially sensitive and acne-prone.

03

vs Thayers: $18 vs $34. Western toners tend to be astringent (witch hazel, alcohol). Korean toners are hydrating — they add moisture rather than strip it. Anua’s heartleaf concentration is unmatched in Western alternatives.

Key facts★ r/AsianBeauty Holy Grail
Cost per ml$0.07/ml vs $0.27/ml
vs Western equivalent47% less
Key activeHeartleaf Extract (77%)
Community discussions (est.)6,800+
Made byAnua, Seoul, Korea
Community consensus6,800+ discussions

Consistently rated Holy Grail across an estimated 6,800+ community discussions on r/AsianBeauty. Most common praise: this replaced everything in my toner rotation. My redness is basically gone after 3 weeks.

Hydrate step

Step 3 in your routine. Sign in to add it.

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Why this step exists in K-beauty

Heartleaf (Houttuynia Cordata) is the ingredient that defines 2025-2026 K-beauty. It’s an anti-inflammatory herb used in traditional Korean medicine for centuries. At 77% concentration, this toner calms redness, controls excess sebum, and preps skin without any irritation.

How to use

WhenAM + PM
Amount2–3 drops or soak a cotton pad
MethodPat into clean, slightly damp face. Can layer 2–3 times for extra calming.
Before thisCleanser
After thisEssence or serum

Key ingredients

Heartleaf Extract (77%)PanthenolHyaluronic Acid
AlcoholFragranceEssential oils

Details

Routine stepToner · AM + PM
TextureLightweight watery liquid
pH~5.5 (slightly acidic)
FragranceNone
Ships fromUS warehouse · 2-3 days
Manufactured byAnua, Seoul, Korea

Western equivalent

Thayers

Witch Hazel Toner

$34

Save 47% with the K-beauty option

Western toners tend to be astringent (witch hazel, alcohol). Korean toners are hydrating — they add moisture rather than strip it. Anua’s heartleaf concentration is unmatched in Western alternatives.

The bottom line

Anua Heartleaf 77% Soothing Toner is a hydrate that costs $18 for 250ml. It has 6,800+ community discussions and Holy Grail status on r/AsianBeauty. The Western equivalent (Thayers) runs $34 — you save 47%. Best for all, especially sensitive and acne-prone skin.