Glass skin starts at the lips. K-beauty’s lip tint queen and the face of Korean makeup.
3
Products
$8–$16
Price range
$12
Avg price
Known for
Rom&nd defined the modern K-beauty lip tint category. Their Juicy Lasting Tint, Glasting Water Tint, and Zero Velvet Tint are the lip products Korean women (and increasingly, global consumers) reach for daily. Founded by beauty YouTuber Min Saerom, the brand understands what social media wants: gorgeous, buildable color at under $10. They’re expanding into base makeup and blush with the same keen eye.
Best of Rom&nd

Lip tint
Juicy Lasting Tint
$8
vs $22
Anyone wanting long-lasting, vibrant lip color with a comfortable glossy finish that doesn't dry out lips.

SPF
Zero Sun Clean SPF50+ PA++++
$16
vs $45
Makeup wearers. Clean Korean SPF that primers wish they were. $16.

Lip care
Glasting Melting Balm
$12
vs $24
All types. K-beauty's glossiest balm that actually melts. No sticky residue at $12.
All products (3)